Know about SEO, SEO importance, and 8 common SEO strategies.

What is search engine optimization (SEO)?

In one word SEO is a part of the system to list your website in major search engines (Google, Bing, Yahoo, etc.).

How does SEO do?

SEO technical strategy mostly used to improve your website search results in search engines (Google, Bing, Yahoo, etc.).
I mean, when your website is listed in major search sites with proper SEO strategy, possibly then the search engines can show your website on the very first page as for search results in the base on your website topic.

As per expert instruction, the SEO strategy can be divided into three parts.

1. On-page SEO strategy.
2. Off-page SEO strategy.
3. Technical SEO strategy.

We discuss the major three parts of SEO in our next blog. But if you wished to read this article immediately then you may go to Google blogs.

8 common SEO strategies

1. Make a list of keywords on the base of your topic:

As per SEO expert tips, Keywords are like the heart of SEO. That is why you have to research your perfect keyword list with the help of a Google keyword planner . One of the best ways to analyze your keywords is through Google Search Console, which is provided to site owners by Google.

2. Write Better Meta Descriptions:

A meta description is an attribute of HTML that provides a short description of the content of the website. As per Google instruction , your meta description should be a maximum of 160 characters. Every page on your website should have a unique meta description.

3. Build a new page for each topic:

After taking rank in the search engine, create a new webpage using the long-tail keywords for every outline in this ranking page.
Use your keyword list to determine how many different pages you should create.

"For example, let’s say you run an ice cream business. You can share your existing customer of a new product (Cookies and Cream, Vanilla, French Vanilla, Vanilla Bean, etc.), a new offer. That is why expectantly you receive more positive responses from search engines."

4. Create a blog:

If your website does not have any blog, it makes a big disadvantage for search engine results. Every blog post is a new web page that gives you another chance to rank in search engines.
A good blog not only boost your web traffic, but it also helps to explain your website content clearly. A good blog able to boost your possibilities of growing website site visitors without shared on social media.

5. Continuously Blogging every week to develop page authority:

Don’t get discouraged if your PA is low! No matter what your PA is, you can take the necessary steps to increase it. Continuously blogging every week is one of the most popular technics to develop your PA. Because Google pays extra attention to your domain when you add content continuously every week.

6. Create a link-building plan:

Link-building is the primary objective of off-page SEO and is also a huge factor in how search engines rank your web pages.

7. Compress all media before putting it on your website:

For kind of your visitors' attention, generally, you may like to put more images, videos, GFI fils on your website. But remember as a general rule, the bigger the file size, the harder it is for an internet browser to read your website. Not only that, but page speed is also one of the most important ranking factors when search engines decide where to place your content in its index.

8. Stay current on SEO news & practices:

Subscribing and regularly reading reputable SEO blogs and newsletters will help you ensure that you’re informed of the latest trends and trend changes as early as possible. Being active on SEO blogs and forums will keep you up to date with new and planned algorithm updates from Google and other search engines and help you learn tactics to adjust your SEO strategies accordingly.